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33 changes: 32 additions & 1 deletion pages/guides/guides-by-use-case/driving-product-innovation.mdx
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Expand Up @@ -20,6 +20,37 @@ Leading companies like [Step](https://mixpanel.com/customers/how-step-boosted-di
**Do this next**: Identify one upcoming product change you are unsure about and commit to testing it before launch.
</Callout>

### See Mixpanel Experiments in Action

Before you dive into best practices, take a quick look at how experimentation works inside Mixpanel.

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## Setting Up Experiments the Right Way

Good experiments start with good planning. Skip this step, and your analysis will not tell you much.
Expand Down Expand Up @@ -159,4 +190,4 @@ To get started:
2. **Share learnings widely.** Make results visible to other teams so everyone benefits.
3. **Treat experimentation as a repeatable process**, not a one-off.

Learn more about the [Experiments Report](/docs/reports/experiments).
Learn more about the [Experiments Report](/docs/reports/experiments).