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57 changes: 54 additions & 3 deletions files/en-us/web/css/reference/properties/content/index.md
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/* speech output: alternative text after a "/" */
content: url("../img/test.png") / "This is the alt text";
content: counter(chapter) / "Chapter " counter(chapter);

/* <string> value */
content: "unparsed text";
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- One of two keywords: `none` or `normal`. `normal` is the default property value.
- `<content-replacement>` when replacing a DOM node. `<content-replacement>` is always an `<image>`.
- A `<content-list>` when replacing pseudo-elements and margin boxes. A `<content-list>` is a list of one or more anonymous inline boxes appearing in the order specified. Each `<content-list>` item is of type [`<string>`](#string), [`<image>`](#image), [`<counter>`](#counter), [`<quote>`](#quote), [`<target>`](#target), or [`<leader()>`](#leader).
- An optional alternative text value of a `<string>` or `<counter>`, preceded by a slash (`/`).
- An optional alternative text value that can include `<string>`, `<counter>`, or [`attr()`](#attrx) function values, preceded by a slash (`/`).

The keywords and data types mentioned above are described in more detail below:

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- `attr(x)`
- : The `attr(x)` CSS function retrieves the value of an attribute of the selected element, or the pseudo-element's originating element. The value of the element's attribute `x` is an unparsed string representing the attribute name. If there is no attribute `x`, an empty string is returned. The case sensitivity of the attribute name parameter depends on the document language.

- alternative text: `/ <string> | <counter>`
- : Alternative text may be specified for an image or any `<content-list>` items, by appending a forward slash and then a string of text or a counter. The alternative text is intended for speech output by screen-readers, but may also be displayed in some browsers. The {{cssxref("string", "/ &lt;string>")}} or {{cssxref("counter", "/ &lt;counter>")}} data types specify the "alt text" for the element.
- alternative text: `/ <string> | <counter> | attr()`
- : Alternative text may be specified for an image or any `<content-list>` items, by appending a forward slash and then a combination of strings, counters, and `attr()` functions. The alternative text is intended for speech output by screen-readers, but may also be displayed in some browsers.

## Formal definition

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If using a screen reader, it should speak the word "MOZILLA" when it reaches the image. You can select the `::before` pseudo-element with your developer tools selection tool, and view the {{glossary("accessible name")}} in the accessibility panel.

### Including counters in alternative text

This example features a list of links to a set of book chapters, and shows how to use generated content to include a book icon and a counter before each one, with alternative text that includes the literal word "Chapter" in place of the icon. This results in the word "chapter" and the chapter number preceding the text in each link's {{glossary("accessible name")}}, which will be announced to screenreader users when the link receives focus.

#### HTML

We include a heading followed by an ordered list of chapter title links using {{htmlelement("ol")}}, {{htmlelement("li")}}, and {{htmlelement("a")}} elements.

```html live-sample___alt-counter
<h2>Chapter list</h2>
<ol>
<li><a href="#">A stranger calls</a></li>
<li><a href="#">Two owls</a></li>
<li><a href="#">Dinner was bland</a></li>
<li><a href="#">Three owls</a></li>
<li><a href="#">No-one answered the door</a></li>
<li><a href="#">The stranger leaves</a></li>
<li><a href="#">Bedtime</a></li>
</ol>
```

#### CSS

The CSS includes a {{cssxref("counter-reset")}} for the `chapter` counter on the `<ol>` element. We also increment the `chapter` counter on each `<li>` element using {{cssxref("counter-increment")}}, and remove the list markers by setting a {{cssxref("list-style-type")}} value of `none`.

```css live-sample___alt-counter
ol {
counter-reset: chapter;
}

li {
counter-increment: chapter;
list-style-type: none;
}
```

Next, we set the `<a>` elements' {{cssxref("::before")}} pseudo-elements to have generated `content` equal to a book emoji to represent a chapter, plus the current `chapter` counter value, and a space character so that the generated content is separated from the link text. Finally, we set the generated content's alt text to the current `chapter` counter value preceded by the word "Chapter".

```css live-sample___alt-counter
a::before {
content: "📖 " counter(chapter) " " / "Chapter " counter(chapter);
}
```

#### Result

{{EmbedLiveSample('alt-counter', '100%', 270)}}

When a screenreader navigates to a link within the list, supporting browsers will announce "Chapter" followed by the current counter number, followed by the link text, for example, "Chapter 1 A stranger calls" and "Chapter 2 Two owls".

### Element replacement with URL

This example replaces a regular element! The element's contents are replaced with an SVG using the {{cssxref("url_value", "&lt;url&gt;")}} type.
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