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SEO Mastery Agent Skills

License: MIT Claude Code Languages: EN | JP

Comprehensive SEO optimization Agent Skills for Claude Code & Codex. Based on Google's official documentation, providing integrated support for technical SEO, content SEO, structured data, Core Web Vitals, E-E-A-T, and site audits.

日本語版 README はこちら

Features

  • Technical SEO Checklist - robots.txt, sitemap, canonical, hreflang, etc.
  • Content SEO Optimization - Meta tags, heading structure, E-E-A-T strategies
  • Structured Data Templates - Article, FAQ, Product, LocalBusiness, etc.
  • Core Web Vitals Support - Detailed optimization techniques for LCP, INP, CLS
  • Site Audit Workflow - Systematic audit process and report formats
  • Practical Code Examples - Ready-to-use templates

Installation

Each skill is made up of SKILL.md plus several reference files (technical-seo.md, content-seo.md, etc.). Install all files in a skill folder — fetching only SKILL.md leaves the skill incomplete.

Recommended: Claude Code plugin

claude plugin marketplace add kpab/seo-mastery-agent-skills
claude plugin install seo-mastery@seo-mastery-agent-skills

This installs both the English and Japanese skills and keeps them updatable via the plugin manager.

Alternative: clone the whole repo

git clone https://github.com/kpab/seo-mastery-agent-skills.git
# Then copy the skill folder(s) you want:
cp -r seo-mastery-agent-skills/.claude/skills/seo-mastery     .claude/skills/      # English
cp -r seo-mastery-agent-skills/.claude/skills/seo-mastery-jp  .claude/skills/      # Japanese

Claude Code / Claude.ai (download all files)

SKILL=seo-mastery   # or seo-mastery-jp
BASE=https://raw.githubusercontent.com/kpab/seo-mastery-agent-skills/main/.claude/skills/$SKILL
mkdir -p .claude/skills/$SKILL
for f in SKILL.md technical-seo.md content-seo.md structured-data.md core-web-vitals.md audit-workflow.md; do
  curl -fsSL -o .claude/skills/$SKILL/$f "$BASE/$f"
done

Codex

# Same as above, but target a Codex skills directory.
# Project local: .codex/skills/$SKILL   |   User global: ~/.codex/skills/$SKILL
SKILL=seo-mastery   # or seo-mastery-jp
BASE=https://raw.githubusercontent.com/kpab/seo-mastery-agent-skills/main/.claude/skills/$SKILL
mkdir -p .codex/skills/$SKILL
for f in SKILL.md technical-seo.md content-seo.md structured-data.md core-web-vitals.md audit-workflow.md; do
  curl -fsSL -o .codex/skills/$SKILL/$f "$BASE/$f"
done

File Structure

.claude/skills/
├── seo-mastery/              # English version
│   ├── SKILL.md              # Main skill file
│   ├── technical-seo.md      # Technical SEO details
│   ├── content-seo.md        # Content SEO details
│   ├── structured-data.md    # Structured data details
│   ├── core-web-vitals.md    # Core Web Vitals details
│   └── audit-workflow.md     # Audit workflow details
└── seo-mastery-jp/           # Japanese version
    ├── SKILL.md              # Main skill file
    ├── technical-seo.md      # Technical SEO details
    ├── content-seo.md        # Content SEO details
    ├── structured-data.md    # Structured data details
    ├── core-web-vitals.md    # Core Web Vitals details
    └── audit-workflow.md     # Audit workflow details

Usage Examples

# Request meta tag optimization
"Optimize the meta tags for this page"

# Generate structured data
"Add Article structured data to this blog post"

# Run site audit
"Perform an SEO audit on this site"

# Improve Core Web Vitals
"How can I improve LCP?"

# Generate FAQ structured data
"Add JSON-LD to this FAQ page"

Included Templates

Structured Data

  • Article / NewsArticle / BlogPosting
  • FAQ (Frequently Asked Questions)*
  • HowTo*
  • Product
  • LocalBusiness
  • BreadcrumbList
  • VideoObject
  • Organization / WebSite
  • Event

* FAQ rich results are limited to well-known government/health sites and HowTo rich results were discontinued by Google in 2023. Templates are kept for semantic markup purposes.

Technical SEO

  • robots.txt template
  • sitemap.xml template
  • hreflang implementation patterns
  • canonical URL configuration

Core Web Vitals

  • LCP optimization code
  • INP optimization code
  • CLS optimization code
  • Measurement & monitoring scripts

Supported Frameworks

  • Next.js
  • Nuxt.js
  • Static HTML
  • WordPress (reference)

Resources

Contributing

Pull requests and issue reports are welcome! See CONTRIBUTING.md — in particular, the English and Japanese versions must be kept in sync (English is the source of truth).

License

MIT License

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Comprehensive SEO optimization Agent Skills for Claude Code & Codex — technical SEO, structured data (JSON-LD), Core Web Vitals, E-E-A-T, and site audits based on Google's official guidelines. English & Japanese.

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