Hi I'm Edward
Before Makers I worked in Digital Marketing, but have always had a passion for tech. Over the past year I also co-founded a collection of newsletters covering Finance, AI & Crypto, which grew to over 40,000 readers and 1.5 million total impressions.
Outside of work I love studying Mandarin. I have been studying Mandarin for nearly 5 years now, and had the opportunity to improve my speaking ability first hand whilst studying in Taiwan. I still spend my weekends communicating with my Chinese teacher and learning new vocabulary.
I recently started building a blog using Astro, I haven't posted too many posts yet but I'm looking forward to writing more.
| Name | Description | Tech/tools |
|---|---|---|
| Japanese Learning RPG | A gamified Japanese language learning web application. | React, JavaScript, Node, MongoDB, Express, Redux Toolkit, Redux Persist, HTML, CSS, Tailwind, Jest, Cypress, ESLint, Mongoose. |
| Newsletter Company Website | A website for the holding company of my newsletter business. | React, AWS API Gateway, AWS Amplify, AWS SES, AWS Lambda. |
| Acebook | Working from an existing codebase to develop a social media clone. | MERN Stack, React, JavaScript, Node, MongoDB, Express, HTML, CSS, Jest, Cypress, Mongoose. |
| Newsletter Sponsor Scraper | An Internal Python tool used to create lead lists by scraping Newsletters. | Python, OpenAI API, Gmail API, Google Sheets API, PyMongo, MongoDB. |
| Eloquent Javascript | My solutions to the exercises in the book Eloquent Javascript by Marijn Haverbeke. | Node, Javascript. |
| ZKsync Checker | A simple Vue app which allows users to check their ZKsync across multiple wallets with speed. | Vue.js |
- Full stack Software Engineering
- Collaborated on multiple team projects and pair programming sessions using agile principles
- Test-driven development: unit & integration testing with Jest, Cypress & Rspec
- Object-oriented languages: Ruby & JavaScript
- MERN stack
- Solid debugging processes
- Databases: SQL, Postgres, TablePlus, MongoDB, Mongoose
- Frequently used branch/PR/merge git workflow and code reviews
- International Business with Chinese
- Grade: 1st
- Helped me develop a broad understanding of the business world and to practice analytical skills.
- Modules including: Economics, Global Supply Chain, Quantitative Methods, Accounting & Finance, Chinese
- Research Project: Will Bitcoin Replace FIAT?
- Activities and societies: International Business Society, Investment and Trading Society
- 5 month exchange program in Kaohsiung, Taiwan
- Working in diverse teams to improve cross-cultural communication skills
- Improve my Mandarin ability with Chinese classes and practice outside of class
Journals GG (April 2022 - Ongoing)
Co-founder
- Co-founded a collection of newsletters covering Finance, AI & Crypto with over 40,000 readers and 5 million total impressions.
- Understand customer needs through analysing data, conducting split tests and directly engaging with our readers to improve metrics such as open rates & CTRs.
- Built a Python tool to speed up sales prospecting which generated thousands in revenue.
- Negotiated with advertisers to bulk-buy ad packages.
- Launched an agency arm that launches joint ventures with Youtubers to help them grow and monetise their own audience even further.
Anuncia (March 2020 - April 2022)
Business Development Specialist (June 2021 - April 2022)
- Led an entire website overhaul
- Managed an Apprentice’s day to day workload
- Analysed and built new marketing funnels including a cold email strategy
- Prospect nurtured, made sales calls and created business proposals
Lead Generation Part-time (October 2020 - May 2021)
- Continued working at Anuncia part-time (1-2 days per week) whilst finishing my final year.
Digital Marketing Assistant (March 2020 - October 2020)
- Placement during my 3rd year at university
- Optimised, tested, and managed the performance of client accounts
- Trained in Google Ads, Google Analytics, GTM, Google Search Console, Basic SEO
Teamwork
During my time at Makers, I participated in three large group projects as well as engaging in frequent pair programming on a daily basis which taught me the value of collaborating with others to solve problems, sharing knowledge and skills, and working towards a common goal. This opportunity allowed me to develop a deeper understanding of the code and its functionality, whilst also learning new approaches to problem-solving from my partner. Additionally, it enabled me to provide constructive feedback and suggestions for improvement, as well as receive valuable feedback from my pair programming partner.
Organisation & Disclipline
I possess strong organizational skills, which I have applied in my previous role at Anuncia, where we utilized Trello for work sprints, as well as in my personal life, where I have used Toggl to track my time and Notion to manage previous projects. I am well-versed in Agile methodologies and have utilized them effectively in the past.
Commercial Awareness
I have the ability to understand customer needs. My experience working with clients at Anuncia and my newsletter business has taught me the importance of putting the customer at the centre of the design process and constantly iterating to improve their experience. Whilst working on my newsletters, I had the chance to think critically about the content and layout of our emails to ensure that our subscribers had a great experience with our brand. By analyzing metrics such as open rates and click-through rates, I was able to optimize our newsletter to increase engagement and provide more value to our audience.
Continuous Development
I strongly believe in the concept of growth mindsets and continuous learning. I am passionate about learning in all areas of life, and am equally comfortable exploring new technologies and expanding my knowledge of other topics, such as the economy, geo-politics, and more.
Communication
As the founder of my own newsletter company, I have had numerous opportunities to hone my communication skills while networking and selling advertisement slots to a diverse range of companies in various industries, including tech, finance, beverage, and hospitality. Additionally, while studying in Taiwan, I gained invaluable experience in cross-cultural communication, as I worked with diverse teams with clashing work cultures in group projects.
📖 I'm a massive fan of reading both non-fiction and fiction. Two books I recently read and really enjoyed are Red Notice by Bill Browder and Tycoons by Charles R. Morris. You can find what I'm reading on goodreads.
☕ I love Coffee, both making it myself and trying new cafes. I have a long list of my favourite cafes in London, if you would like some recommendations, let me know!
🧗♂️ It seems like every software engineer likes to climb, and of course that includes me. I've been bouldering on and off over the past few years, unfortunately I got into it right as the pandemic started and therefore didn't get to climb as much as I wanted to. Now that I have moved to London there is a variety of new gyms to try and I can't wait to explore more.