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<!doctype html>
<html class="no-js" lang="en">
<head>
<meta charset="utf-8" />
<meta name="viewport" content="width=device-width, initial-scale=1.0" />
<title>The Berkeley Group</title>
<link rel="stylesheet" href="css/fabrica-font.css" />
<link rel="stylesheet" href="css/foundation.css" />
<link rel="stylesheet" href="css/top-bar.css" />
<link rel="stylesheet" href="css/footer.css" />
<link rel="stylesheet" href="css/style.css" />
<link rel="stylesheet" href="css/clients.css" />
<script src="js/modernizr.js"></script>
</head>
<body>
<!-- Top Bar-->
<div class="header">
<div class="fixed">
<nav class="top-bar" data-topbar>
<ul class="title-area">
<li class="name">
<a href="home.html"><img src="img/logo-blue.png"/></a>
</li>
<li class="toggle-topbar menu-icon"><a href="#"><span>Menu</span></a></li>
</ul>
<section class="top-bar-section">
<!-- Right Nav Section -->
<ul class="right">
<li class="nav-about has-dropdown"><a href="home.html">about</a></li>
<li class="nav-clients has-dropdown"><a href="clients.html">clients</a></li>
<li class="nav-consultants has-dropdown"><a href="consultants.html">consultants</a></li>
<li class="nav-partners has-dropdown"><a href="partners.html">partners</a></li>
<li><a href="partners.html#donate_today">donate</a></li>
<li> <a href="contact.html">contact us</a></li>
</ul>
</section>
</nav>
<div class="has-dropdown sub-bar">
<div class="nav-about sub-about">
<ul class="inline-list">
<li class="sub"><a href="#about_us" class="smooth_scroll">about us</a></li>
<li class="sub sub-last"><a href="#executive_committee" class="smooth_scroll">executive committee</a></li>
</ul>
</div>
<div class="nav-clients sub-clients">
<ul class="inline-list">
<li class="sub"><a href="clients.html#our_services" class="smooth_scroll">our services</a></li>
<li class="sub"><a href="clients.html#faq" class="smooth_scroll">FAQ</a></li>
<li class="sub"><a href="clients.html#social_impact" class="smooth_scroll">social impact</a></li>
<li class="sub"><a href="clients.html#application_process" class="smooth_scroll">application process</a></li>
<li class="sub sub-last"><a href="clients.html#client_application" class="smooth_scroll">client application</a></li>
</ul>
</div>
<div class="nav-consultants sub-consultants">
<ul class="inline-list">
<li class="sub"><a href="consultants.html#who_we_are" class="smooth_scroll">who we are</a></li>
<li class="sub"><a href="consultants.html#why_TBG" class="smooth_scroll">why TBG?</a></li>
<li class="sub"><a href="consultants.html#recruitment_timeline" class="smooth_scroll">recruitment timeline</a></li>
<li class="sub sub-last"><a href="consultants.html#consultant_application" class="smooth_scroll">consultant application</a></li>
</ul>
</div>
<div class="nav-partners sub-partners">
<ul class="inline-list">
<li class="sub"><a href="partners.html#why_partner" class="smooth_scroll">why partner?</a></li>
<li class="sub"><a href="partners.html#sponsors" class="smooth_scroll">sponsors</a></li>
<li class="sub"><a href="partners.html#partners" class="smooth_scroll">partners</a></li>
<li class="sub"><a href="partners.html#individual_donors" class="smooth_scroll">individual donors</a></li>
<li class="sub sub-last"><a href="partners.html#donate_today" class="smooth_scroll">donate today</a></li>
</ul>
</div>
</div>
</div>
</div>
<div class="mission-panel">
<div class="mission-statement">
<div class="row">
<div class="large-12 columns">
The Berkeley Group has had the opportunity to work with a diverse array of nonprofits in the San Francisco Bay Area, varying in size, mission, and reach. Since 2003, we have provided pro bono services to over 100 nonprofit and social sector organizations from a variety of industries.
</div>
</div>
</div>
</div>
<!-- Beginning of Our Services Section-->
<div class="basic-panel">
<div class="row">
<div class="large-12 columns">
<a name="our_services" class="anchor-link"></a>
<h2>our services</h2>
</div>
</div>
<div class="row">
<div class="medium-11 medium-centered columns">
<div class="row">
<div class="medium-4 columns">
<div class="service">
<h3>competitive analysis & feasibility studies</h3>
<div class="services-text">
Industry and Market Trend Analysis<br>
Benchmarking Studies<br>
Competitor Strategy
</div>
</div>
</div>
<div class="medium-4 columns">
<div class="service">
<h3>finance <br>development</h3>
<div class="services-text">
Corporate Sponsorship Strategy<br>
Donor Recruitment Planning<br>
Fundraising Strategy<br>
Capital Campaign Strategy
</div>
</div>
</div>
<div class="medium-4 columns">
<div class="service">
<h3>human resources & organizational development</h3>
<div class="services-text">
Workforce Development Models <br>
Volunteer Recruitment Strategies <br>
Membership Retention Strategies <br>
Organizational Restructuring
</div>
</div>
</div>
</div>
</div>
</div>
<div class="row">
<div class="medium-11 medium-centered columns">
<div class="row">
<div class="medium-4 medium-offset-2 columns">
<div class="service">
<h3>strategic <br> marketing</h3>
<div class="services-text">
Target Market Analysis and Expansion<br>
Brand Management and Positioning<br>
Customer Segmentation<br>
Marketing Campaign Development<br>
Product Launch and Development
</div>
</div>
</div>
<div class="medium-4 columns left">
<div class="service">
<h3>strategic planning & <br> business analysis</h3>
<div class="services-text">
Business and Organizational Planning<br>
Growth and Service Expansion Strategy<br>
Financial Analysis<br>
Program and Service Delivery Development<br>
New Client Recruitment Planning<br>
Data Collection Analysis
</div>
</div>
</div>
</div>
</div>
<hr>
</div>
</div>
<!--FAQ Section-->
<div class="faq-panel">
<div class="row">
<div class="large-12 columns">
<a name="faq" class="anchor-link"></a>
<h2>
<div class="faq-title">
frequently asked questions
</div>
</h2>
</div>
</div>
<div class="row">
<div class="medium-3 columns">
<h3>
<div class="faq-subtitle">
What is TBG's project structure?
</div>
</h3>
</div>
<div class="medium-9 columns">
<div class="faq-text">
We undertake 5 projects each semester, each engagement lasting from 10 to 12 weeks. Projects in the spring semester run from January to May, while projects in the fall semester go from September to December. <br><br>
Each project is staffed with 1 project leader, 4-5 consultants, and 1-2 project advisers.
</div>
</div>
</div>
<div class="row second">
<div class="medium-3 columns">
<h3>
<div class="faq-subtitle">
How are client-team interactions conducted?
</div>
</h3>
</div>
<div class="medium-9 columns">
<div class="faq-text">
The client and the project leader communicate on a weekly basis to ensure the project’s progress. Meetings occur throughout the project engagement, beginning with at least one mandatory project scoping meeting with the project leader at the onset. <br><br>
A formal midpoint presentation will be given in Week 5 of the engagement, and the final recommendation will be delivered at a final presentation in Week 10.
</div>
</div>
</div>
<div class="row second">
<div class="medium-3 columns">
<h3>
<div class="faq-subtitle">
What is the project selection criteria?
</div>
</h3>
</div>
<div class="medium-9 columns">
<div class="row">
<div class="medium-3 columns">
<div class="faq-text">
<b>Community Impact:</b><br>
<b>TBG Capabilities:</b> <br>
<b>Challenging Proposal:</b><br>
<b>Time Availability:</b><br>
<b>Accessibility:</b><br>
<b>Ability to Implement:</b>
</div>
</div>
<div class="medium-9 columns">
<div class="faq-text">
TBG selects clients that seek to benefit & serve the greater Bay Area community. <br>
TBG seeks projects that are aligned with our resources, capabilities, and skill sets. <br>
TBG looks for projects that will expand the knowledge of our consultants and clients.<br>
TBG requires consistent communication between the project team and client contact.<br>
TBG requires that the organization is in the Bay Area and is easily accessible to the project team. <br>
TBG's client contact must have the ability to make critical business decisions regarding the implementation of our recommendation.
</div>
</div>
</div>
</div>
</div>
<div class="row second">
<div class="medium-3 columns">
<h3>
<div class="faq-subtitle">
What resources does TBG have to ensure success?
</div>
</h3>
</div>
<div class="medium-9 columns">
<div class="faq-text">
TThe Berkeley Group has worked successfully with over 100 Bay Area nonprofits, ranging from one-man operations to international organizations. With over a decade of experience, TBG has built a comprehensive database of past projects for current project leaders and consultants to learn from.<br><br>
Each project also draws upon the experience and expertise of undergraduate project advisers, alumni project advisers, and MBA project advisers from the Haas School of Business. <br><br>
Additionally, our consultants and project leaders are trained weekly by industry professionals in leading consulting firms, Haas School of Business advisers, MBA candidates, and nonprofit leaders.
</div>
</div>
</div>
</div>
<!--Testimony-->
<div class="testimony-panel">
<div class="row">
<div class="large-1 columns">
<div class="quote-left">
<img src="img/gray-left.png"/>
</div>
</div>
<div class="large-10 columns">
<div class="testimony-text">
The Berkeley Group is a delightful team and a top-notch consulting firm. They understood my organization and the challenges we face, anchored their work in deep research and planning, and were organized and friendly every step of the way. I’d recommend them highly as a partner in strategic communications consulting.
</div>
</div>
<div class="large-1 columns right">
<div class="quote-right">
<img src="img/gray-right.png"/>
</div>
</div>
</div>
<div class="row">
<div class="testimony-by">
Lindsay Nichols, Communications Director<br>
Guidestar
</div>
</div>
</div>
<!--Past Clients-->
<div class="basic-panel">
<div class="row">
<div class="large-12 columns">
<a name="social_impact" class="anchor-link"></a>
<h2>social impact</h2>
<div class="clients-text">
The Berkeley Group has made an impact with over 95 nonprofits in the San Francisco Bay Area, <br>ranging from organizations engaging in corporate social responsibility and philanthropy to environmental sustainability.<br><br>
For a full list of our past clients, please click <a href="past_clients.html">here</a>
</div>
</div>
</div>
<div class="row">
<div class="medium-11 medium-centered columns">
<div class="row">
<div class="medium-4 columns">
<div class="client-logo">
<img src="img/bay-citizen.png"/>
<div class="project">
<h6>The Bay Citizen</h6>
Strategic Reader Engagement
</div>
</div>
</div>
<div class="medium-4 columns">
<div class="client-logo">
<img src="img/red-cross.png"/>
<div class="project">
<h6>American Red Cross</h6>
Marketing Strategy
</div>
</div>
</div>
<div class="medium-4 columns">
<div class="client-logo">
<img src="img/guidestar.png"/>
<div class="project">
<h6>GuideStar</h6>
Communication Strategy
</div>
</div>
</div>
</div>
<div class="row">
<div class="medium-4 columns">
<div class="client-logo">
<img src="img/abh.png"/>
<div class="project">
<h6>American Bone Health</h6>
Product Management Strategy
</div>
</div>
</div>
<div class="medium-4 columns">
<div class="client-logo">
<img src="img/eff.png"/>
<div class="project">
<h6>Electronic Frontier Foundation</h6>
Human Resource Management
</div>
</div>
</div>
<div class="medium-4 columns">
<div class="client-logo">
<img src="img/juma.png"/>
<div class="project">
<h6>Juma Ventures</h6>
Donor Aquisition Strategy
</div>
</div>
</div>
</div>
<div class="row">
<div class="medium-4 columns">
<div class="client-logo">
<img src="img/lawrence.png"/>
<div class="project">
<h6>The Lawrence Hall of Science</h6>
Business Development
</div>
</div>
</div>
<div class="medium-4 columns">
<div class="client-logo">
<img src="img/crucible.png"/>
<div class="project">
<h6>The Crucible</h6>
Facility Maximization
</div>
</div>
</div>
<div class="medium-4 columns">
<div class="client-logo">
<img src="img/buy-local.png"/>
<div class="project">
<h6>Buy Local Berkeley</h6>
Campus Marketing Strategy
</div>
</div>
</div>
</div>
<div class="row">
<div class="medium-4 columns">
<div class="client-logo">
<img src="img/goodwill.png"/>
<div class="project">
<h6>Goodwill</h6>
Partnership Management Strategy
</div>
</div>
</div>
<div class="medium-4 columns">
<div class="client-logo">
<img src="img/pride.png"/>
<div class="project">
<h6>SF Pride</h6>
Pricing Strategy & Competitive Analysis
</div>
</div>
</div>
<div class="medium-4 columns">
<div class="client-logo">
<img src="img/taproot.png"/>
<div class="project">
<h6>Taproot Foundation</h6>
Business Modeling
</div>
</div>
</div>
</div>
</div>
</div>
</div>
<!-- Testimonial #2-->
<!--Testimony-->
<div class="testimony-panel2">
<div class="row">
<div class="large-1 columns">
<div class="quote-left">
<img src="img/blue-left.png"/>
</div>
</div>
<div class="large-10 columns">
<div class="testimony-text">
<a name="application_process" class="anchor-link"></a>
TBG worked with Rising Sun's social enterprise 'Rising Sun Energy Services' to help formulate a business plan that will provide direction for the program over the next 1-3 years. The team was highly professional and a pleasure to work with; it was a great experience.
</div>
</div>
<div class="large-1 columns right">
<div class="quote-right">
<img src="img/blue-right.png"/>
</div>
</div>
</div>
<div class="row">
<div class="testimony-by">
Alison Freeman, Deputy Director<br>
Rising Sun Energy Center
</div>
</div>
</div>
<!-- Client Timeline -->
<div class="basic-panel timeline">
<div class="row">
<div class="medium-9 medium-centered columns">
<h2>application process</h2>
<div class="row timeline-sub">
Interested in working with us?<br>
Here's how the application process works:
</div>
<div class="row">
<div class="small-1 small-centered columns timeline-image">
<img draggable="false" src="img/timeline.png"/>
</div>
</div>
<div class="row timeline-row1 time-element">
<div class="medium-5 columns">
<div class="vcenterer"></div>
<div class="time-title">
<h3>application opens</h3>
<div class="time-text">
The client application opens in December and is due on 1/14.<br>
The application can be found <a href="app_landing.html">here</a>
</div>
</div>
</div>
<div class="medium-5 columns">
<img src="img/client-tl1.png"/>
</div>
</div>
<div class="row timeline-row time-element">
<div class="medium-5 columns">
<img src="img/client-tl2.png"/>
</div>
<div class="medium-5 columns">
<div class="vcenterer"></div>
<div class="time-title">
<h3>applications reviewed</h3>
<div class="time-text">
The Vice President of Projects will work with the Executive Committee and the Project Leaders to select and contact applicants.
</div>
</div>
</div>
</div>
<div class="row timeline-row time-element">
<div class="medium-5 columns">
<div class="vcenterer"></div>
<div class="time-title">
<h3>interview process</h3>
<div class="time-text">
The purpose of the interview process is to learn more about your organization, to assess its compatibility with TBG, and to narrow the scope of the project.<br>
In-person interviews will be conducted between 1/16 and 1/22.
</div>
</div>
</div>
<div class="medium-5 columns">
<img src="img/client-tl3.png" />
</div>
</div>
<div class="row timeline-row time-element">
<div class="medium-4 medium-centered columns">
<div class="time-title">
<h3>selection & engagement</h3>
<div class="time-text">
Final projects will be selected by 1/23. If your organization is selected, TBG will conduct initial scoping sessions and internal data requests.
</div>
</div>
</div>
</div>
</div>
</div>
</div>
<!--Client App-->
<div class="basic-panel">
<div class="row">
<a name="client_application" class="anchor-link"></a>
<div class="small-12 columns">
<h2>client application</h2>
<div class="application-text">
Apply soon! The spring 2014 application closes on 1/14.<br>
If you have any additional questions or concerns, please feel free to <a href="contact.html">contact us.</a>
<br><br>
<a href="app_landing.html" class="button [radius round]">apply today!</a>
</div>
</div>
</div>
</div>
<!-- Beginning of Footer-->
<div class="footer">
<div class="row">
<div class="medium-3 columns">
<div class="footer-title">
CONTACT US
</div>
<div class="row">
<div class="small-1 columns">
<ul class="footer-list">
<li class="footer-item">
<img src="img/mail.png"/></li>
<li class="footer-item">
<img src="img/facebook.png"/></li>
<li class="footer-item">
<img src="img/twitter.png"/></li>
<li class="footer-item">
<img src="img/linkedin.png"/></li>
</ul>
</div>
<div class="small-10 columns">
<ul class="footer-list2">
<li class="footer-item">
<a href="mailto:[email protected]">[email protected]</a></li>
<li class="footer-item">
<a href="http://facebook.com/theberkeleygroup">Facebook</a></li>
<li class="footer-item">
<a href="http://twitter.com/theberkeleygrp">Twitter</a></li>
<li class="footer-item">
<a href="http://linkedin.com/company/the-berkeley-group">LinkedIn</a></li>
</ul>
</div>
</div>
</div>
<div class="medium-3 medium-offset-1 columns">
<div class="footer-title2">
WORK WITH US
</div>
<ul class="footer-list">
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